Analysis: The NBA In-Season Tournament is doing what it intended
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Everyone knows that the NBA In-Season Tournament was put together to give the league an early ratings boost, particularly when the Final Four games get played at Las Vegas on the second weekend of December.
Everyone knows that the NBA In-Season Tournament was put together to give the league an early ratings boost, particularly when the Final Four games get played at Las Vegas on the second weekend of December. And it will. Here’s the added bonus: Games in November are getting more eyeballs as well. And given that ‘playoff’ spots are at stake starting this week it’s reasonable to think that trend will continue.
Everyone knows that the NBA In-Season Tournament was put together to give the league an early ratings boost, particularly when the Final Four games get played at Las Vegas on the second weekend of December. And it will. Here’s the added bonus: Games in November are getting more eyeballs as well. And given that ‘playoff’ spots are at stake starting this week it’s reasonable to think that trend will continue.
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The Ringer's Guide to the NBA In-Season Tournament - The Ringer
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The NBA's In-Season Tournament is finally set to begin, giving
The NBA In-Season Tournament is doing what it intended. Now things
Lakers Beat Pacers, Win 1st In-Season Tournament Title in NBA
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The Ringer's Guide to the NBA In-Season Tournament - The Ringer
Bookmakers Give LeBron James, Lakers Homecourt Advantage in Las
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NBA In-Season Tournament—how the league is marketing 'second
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